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Aligning strategic orientation with local market conditions

International Marketing Review, 13 July 2012, Vol.29(4), pp.379-402 [Peer Reviewed Journal]

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by this Author/Contributor:

  1. Dabic, M.
  2. Kiessling, T.
  3. Griffith, David
  4. Dabic, Marina
  5. Griffith, D.A.

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