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Generation-Y shopping: the impact of network externalities and trust on adoption of social commerce

Teh, Pei-Lee; Ahmed, Pervaiz K.; Tayi, Giri Kumar

International journal of electronic business. Volume 12:Number 2 (2015); pp 117-141 -- Inderscience Enterprises Ltd

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Article
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Generation-Y shopping: the impact of network externalities and trust on adoption of social commerce

Teh, Pei-Lee; Ahmed, Pervaiz K.; Tayi, Giri Kumar

International journal of electronic business. Volume 12:Number 2 (2015); pp 117-141 -- Inderscience Enterprises Ltd

Online access

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Article
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Generation–Y shopping: the impact of network externalities and trust on adoption of social commerce

Teh, Pei–Lee; Ahmed, Pervaiz K.; Tayi, Giri Kumar

International journal of electronic business. Volume 12:Number 2 (2015); pp 117-141 -- Inderscience Enterprises Ltd

Online access

4
Material Type:
Article
Add to My workspace

Generation–Y shopping: the impact of network externalities and trust on adoption of social commerce

Teh, Pei–Lee; Ahmed, Pervaiz K.; Tayi, Giri Kumar

International journal of electronic business. Volume 12:Number 2 (2015); pp 117-141 -- Inderscience Enterprises Ltd

Online access

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